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Quick Quiz - Social Media

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What is the term for the practice of using social media platforms to provide customer support and address customer enquiries and concerns?

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What is the term for the process of monitoring and analysing social media activity and data to gain insights and make informed marketing decisions?

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What is the term for the process of identifying and targeting specific segments of a social media audience based on demographics, interests, or behaviours?

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Which metric measures the number of users who engage with social media content, such as likes, comments, and shares?

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Which social media platform is often used for real-time updates, news, and trending topics?

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What is the term for the process of monitoring and responding to mentions and discussions about a brand on social media?

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What term is used to describe the idea that when people shop, they look for reviews, recommendations and ways that others have used a product before making their decision?

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What is the term for the process of creating and sharing valuable content to attract and engage a target audience?

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Which social media platform is known as the video-sharing app?

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Which metric measures the percentage of users who click on a link in a social media post or ad?

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Which social media platform is known for its business pages, groups, and advertising capabilities?

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What is the term for the process of optimising social media profiles and content to increase visibility and engagement?

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Which metric measures the percentage of users who take a desired action, such as making a purchase or signing up for a newsletter?

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What is the term for the practice of promoting a brand or product through influential individuals on social media?

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Which social media platform is particularly effective for targeting younger demographics?

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What is the term for paid advertising on social media platforms?

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Which social media platform is popular for visual content and storytelling?

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What does the acronym "UGC" stand for in social media marketing?

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Which metric measures the number of times a social media post is displayed to users?

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What is the PRIMARY purpose of social media advertising?

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Which of the following platforms is often used for professional networking and B2B marketing?

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How can businesses engage with their followers on social media?

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What type of content is commonly shared on social media platforms?

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